7 Things To Look Out For When Choosing A Web Design Agency In Perth
Now that your business is getting off the ground, you need to make sure that all your ducks are in a row. As a start-up business owner, one of the hardest things you’ll have to do is choose a web designer. The internet is filled with design agencies which will make your decision-making process that much more difficult. Finding the best fit for your Perth business isn’t something to take lightly. After all, your website is the face of your online business. As the first point of contact with online users, you need to make sure that it’s the driving force behind everything your business is about.
It is monumental to choose a web design agency Perth that will support your needs. The company needs to help you reach your target audience and meet your business’ online goals. So how do you choose?
Here are seven things you need to look out for when choosing a web design agency:
Do They Listen To Your Ideas?
You’re in your industry because you’re an expert at what you do. You’re aware of your selling point and have an idea of how you want to present your business and offerings to potential customers. So, why would you go for a web design agency that won’t listen to your ideas? Your web designer needs to understand your concepts and be able to put them into action and not create their own gamble.
Do They Have Their Own Ideas?
Sure, the agency must listen to your ideas, but try to stray away from yes-people. As much as you know your business, they know their jobs too. Make sure your website is designed by someone who knows what they’re doing. The exact replica of what you say isn’t necessarily what should be. A web design agency needs to take into account your ideas but also advice you on what will bring excitement, functionality and a design that is appealing in conjunction with your ideas.
Do They Have A Marketing Department?
A web design agency in Perth without a dedicated marketing team is like a Pagani Huayra Roadster without an engine. What’s the use of a powerful machine that won’t go anywhere! It’s not just about an eye-catching website. You need a site that works. An agency with a team of designers, developers, and digital marketers will give you confidence in the final product when delivered to you.
Web Designers Work With Content Management Systems In Mind
If you don’t want to be on the phone with a developer every other day to request an update in your site, you’ll work with a web designer who uses content management systems (CMS). Any web design agency worth investing in will be familiar with CMSs like WordPress, Drupal and Magento. Be on the lookout for a designer who offers static HTML websites; they need to come back this decade!
Are They Gurus At Responsive Designs?
It’s not just a trend having a responsive design on your website; it’s a necessity. If you don’t want your website on Google’s bad books, you’ll make sure that your web designer is well-versed in responsive design. And if the agency recommends a separate mobile site, which has its own benefits, it’s important to remember that responsive design is the best solution for your needs. With that being said, make sure that your designer also optimises your website for mobile devices.
Ask For A Portfolio Of Live Websites They’ve Worked On
Don’t always take a web design agency’s word for it. It would be best if you saw what they’ve done. The proof is in the pudding, right? Images of website they’ve worked on aren’t enough. It would help if you saw live sites. Take time to go through their portfolio and visit the websites they’ve designed and developed, and test drive them. If they’ve live websites aren’t up to scratch, then the agency isn’t for you.
Does The Designer Know Conversion?
A web design agency needs to know more than how to make a website look great. The agency’s team of designers have to know what the best practices are that make a website convert. From the correct layout, navigation, and call-to-actions need to be flawless. If the designer used data and proven methods when creating your website, this wouldn’t be a problem for them.
Paired with experience, an understanding of local and national markets, and insights into the latest design trends, the agency you choose in Perth has better chances of making sure your business thrives.
If you’re looking for these in a web design agency in Perth, there’s no better place than Smart Finch Marketing. Let us help you get in front of your potential customers with responsive, functional and appealing websites. Call us today!